Email marketing is a huge component of the work I do as a designer. Having a captivating subject line, functional email design, and clear sale’s message help to keep readers from bouncing, or unsubscribing. Keeping the designs fresh and on brand is challenging at times, so taking inspiration from brands that kick ass at e-marketing is a worthwhile practice to expand your range. Here are some of my current favourite emails successfully convert clicks to sales!

 

1. Simple & Square

Banana Republic | Email Marketing

 

west emerald email marketing

 

2. Colour Specific Flat-lay

Coach | Email Marketing

 

west emerald email marketing

 

3. Lifestyle & Ecommerce Montage

Espirt | Email Marketing

 

west emerald email marketing

 

4. Colour Wash Blocks

Banana Republic | Email Marketing

 

west_emerald_email_campaign_design_collage

 

5. Text Overlay

Everlane | Email Marketing

 

west emerald email marketing

 

 

6. Artistic Collage

Free People | Email Marketing

 

west_emerald_email_campaign_design_collage

 

 

7. Outfit Elements

Banana Republic | Email Marketing

 

west emerald email marketing

8. Simplicity is key

JCREW | Email Marketing

 

west emerald email marketing

9. Big, bold & CTA focused

LOFT | Email Marketing

 

west emerald email marketing

10. Handwriting Goals

Banana Republic | Email Marketing

 

west emerald email marketing

Looking for more Email Campaign inspiration?

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