Public Service Announcement:
If constantly finding glitter in mysterious places (for way over a year) is NOT your cup of tea – avoid this concept at all costs! Real talk though – the majority of the time at this photoshoot was spent trying to pick glitter up off the floor.
This photoshoot featured items for the Christmas/New Years seasonal campaigns. It was key to highlight the winter sale product in a festive way – Bring on the glitter! Because the product shots were needed for advertising across multiple online platforms, it was important that the concept was simple, clean and effective. We decided to go with a tone on tone concept, featuring a festive colour scheme, so that and promotional text on top of the image popped against the tonal background.
These images were used for Facebook/Instagram ads, signage, email campaigns, website assets, blog posts, landing pages, and other sale creative over the winter season.
Photoshoot // Behind the Scenes:
Always say YES to glitter.